The Origin Story

Three men. One grill. And a shared realization that changed the course of protein history.

The Founders: Caleb, Alex, and Josh

Caleb Zimmermann

Chief Resting Officer

Caleb once stared at a resting brisket for 14 hours straight without blinking. He claims the meat spoke to him, whispering secrets of ancient bovine relaxation techniques. He hasn't slept in a bed since 2019, preferring to nap on a pile of butcher paper to "stay grounded."

Alex Rollins

Chief Empathy Officer

Alex was a high-frequency trader on Wall Street until he saw a porterhouse being mistreated at a steakhouse in Midtown. He walked out, liquidated his assets, and spent three years living with a herd of Wagyu cattle in Japan to understand their emotional needs. He is now banned from most steakhouses in the tri-state area.

Josh Schmidt

Chief Fiber Officer

Josh holds a PhD in Napkin Engineering from a university that doesn't exist yet. He spent a decade developing a paper towel that could absorb grease without absorbing the soul of the meat. He tests every batch of Meat Mattresses personally by weeping gently onto them to ensure maximum absorbency.

Our Mission

"We believe that every cut of meat deserves a soft place to land. We believe that the 10 minutes after the grill are just as important as the 10 minutes on it. We believe in a world where no steak is ever plated tired."